Ulla Johnson

Eye-catching prints and intricate embroidery are Ulla Johnson’s trademarks, creating the label’s characteristic boho chic. Manhattan-born designer Ulla Johnson founded her eponymous label after graduating in 2000. The American’s designs reflect her home New York and its streets, but also her travels to distant countries. Her focus is on natural fibres, simple fits and that certain something extra.
Stars like Gwyneth Paltrow and Sienna Miller love the New York designer’s boho-inspired dresses, which are just as much part of her signature pieces as blouses and tops with playful details like flounces or embroidery. Ulla Johnson is a designer who knows the importance of quality craftsmanship and attention to detail.